According to a recent study performed by Keynote Systems, competition among online retailers is rising as consumers become increasingly knowledgeable about online shopping.

Highlights of the study include:
——————————–

• A direct correlation between the customer experience online and purchase impact rates on retail Web sites
• Specialty apparel retailers provided the best online customer experience of all retail verticals, and had the best conversion rates as compared to all other traditional retail categories.

Key Message to Online Store Owners
————————————-

• Learn from the leaders:

• Amazon
• Nordstrom

read more from keynote

This entry was posted on Saturday, February 19th, 2005 at 4:48 am and is filed under e-commerce. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.